A small hand-made product business looking to move off Etsy and create a website to improve their online conversions with little-no budget. They also wanted to ensure that regardless of digital touchpoint, all potential customers feel the brand ethos.

We made the decision to setup the client using Shopify in order to have a nice simple website with an intuitive fulfilment system but without the headache of managing the WordPress backend.

Ensuring the site was aligned with eCommerce/digital best-practice we set about creating a site that is clean, crisp and conversion friendly.

Results: Since building the new site, the business has not only seen an increase conversion rate (50% increase), but have enjoyed a steady increase in traffic through organic search (875% increase).

The client is aware they must improve product content and imagery and will be working on adding this shortly. We continue to support them.

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