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A1 Van Breakers: Boosting Visibility, Sales, and Engagement
As one of the UK’s largest and most trusted van recycling and parts suppliers, A1 Van Breakers has a reputation for providing quality, sustainable parts to customers across the nation.
Known for their dedication to excellence in a competitive industry, A1 Van Breakers saw an opportunity to reach even more customers and streamline their operations with a strong digital strategy.
When A1 Van Breakers approached Hussel Marketing, they were ready to expand their online presence, improve visibility, and modernise customer interactions with their brand.
They needed more than a website facelift—they were looking for a strategic overhaul that would enhance their search ranking, simplify the buying and quoting processes, and capture the professionalism of their team and facilities.
The Brief
A1 Van Breakers had ambitious goals: to increase sales through their online store, improve their search rankings and visibility, and streamline their vehicle quoting process. We set out to:
– Enhance A1 Van Breakers’ search ranking to make them a go-to destination for van parts and recycling.
– Implement a user-friendly system for customers to input vehicle details and request quotes, improving internal efficiency and customer experience.
– Showcase A1 Van Breakers’ professionalism, team, and facility, ensuring the brand conveyed expertise and trust.
– Craft a comprehensive breakdown of their services to boost lead generation and facilitate informed customer decisions.
The Hussel Touch
Our team applied Hussel’s innovative approach to develop a holistic strategy, ensuring A1 Van Breakers could reach their digital and operational goals:
SEO Boost: Our SEO experts identified high-impact keywords in the van parts and recycling industry, implementing strategies that elevated A1 Van Breakers to the top of search rankings.
Quote Submission System: We designed and implemented a search and quote feature, allowing customers to easily enter vehicle details and receive quotes, streamlining the enquiry process and improving A1 Van Breakers’ response efficiency.
Professional Image: With photo and video content, we highlighted A1 Van Breakers’ team, facilities, and processes, creating a polished and professional brand presence.
Comprehensive Website Overhaul: Our web team rebuilt A1 Van Breakers’ site with informative, conversion-focused pages detailing their services, van recycling processes, and quality assurance, enhancing user experience and lead generation.
The Outcome
Our strategic overhaul produced impressive results for A1 Van Breakers:
30% Year-over-Year Increase in Visitors: In both 2023 and 2024, A1 Van Breakers saw a 30% rise in website traffic.
Hundreds of New Enquiries: A steady stream of new customer enquiries for both van sales and part purchases.
Online Sales Growth: A significant boost in online store sales, helping A1 Van Breakers reach more customers nationwide.
Top Organic Rankings: A1 Van Breakers now ranks #1 for all core search terms, solidifying their position as a leading van parts and recycling provider.
Final Thoughts
At Hussel Marketing, we believe that visibility and streamlined user experience are the backbones of digital success.
For A1 Van Breakers, our approach delivered measurable growth, boosted customer engagement, and strengthened their brand’s online presence.
Thinking of Revamping Your Brand’s Digital Strategy?
Let’s get started.
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